OMDC Newsletter
APRIL 2013

Magazine Fund Best Practices Event

Digital Issues? Join us for some digital therapy at the OMDC Magazine Breakfast Session and Networking Event.

Do you publish a digital edition? Are you thinking about doing it? Does it make your head hurt? Knowing how to reach your audience with a digital publication isn't easy. And the process of delivering a digital edition can be full of unexpected challenges.

Following our successful Magazine Best Practices event in August 2012, OMDC invites you to a two-part session focused on digital best practices:

Take a seat on the couch to get advice on:

Date: Wednesday, May 1, 2013
Time: 8:00am – 11:00am
Location: Ontario Investment and Trade Centre, 250 Yonge Street, 35th Floor (between Dundas and Queen)

There is no fee for this event. Breakfast is included: Register here.

OMDC Program Deadlines and News

OMDC Film Fund

OMDC Research Grants Deadline - June 24, 2013

Ongoing | OMDC's Industry Development Program now incorporates the previous OMDC Trade Organization Support and Domestic Markets and Events programs. The program offers financial and, where appropriate, strategic support to established trade and event organizations that are undertaking initiatives that provide business growth and business development opportunities for Ontario cultural media companies. Guidelines are now posted on our website at For further information contact:

OIDMTC Milestone!

OMDC is proud to have issued its 800th Ontario Interactive Digital Media Tax Credit certificate in March. The OIDMTC has supported the development of over 4,000 interactive digital media products in Ontario.

OMDC's OAP Training Videos Available Online!

We are very pleased to announce that the OAP training videos have gone live and can be found on the Online Application Portal Training Videos page of the OMDC website.

OAP Quick Tip

The Portal Dashboard displays five of the most recent action items by default. To see the full list, click SHOW ALL at the bottom right corner of the Action Items table. You can also remove closed action items from the Dashboard by selecting the HIDE button to the right of the closed items.

OMDC-Supported Research

Discoverability: Strategies for Canada's Digital Content Producers in a Global Online Marketplace was undertaken by the Canadian Media Production Association (CMPA) and launched at the CMPA's Prime Time in Ottawa conference on March 8. The objective of the Discoverability research study is to provide Canada's digital content producers with concrete examples of successful digital marketing campaigns and strategies to improve their "discoverability" in a vast global online marketplace in which thousands of apps, games and millions of hours of YouTube videos now compete with the traditional pipeline of film and TV product. The study achieves these goals by looking at the size of the global marketplace, the rise of social media and discoverability trends, case studies of six projects, assessing the top digital awards and events, and the creation of a Discoverability Checklist. An additional component of the project was the design and build of a database of digital content conferences and tradeshows. This database is called Digital Events Advisor and can be found at

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