OMDC Newsletter OMDC Newsletter
APRIL 2013

Digital Dialogue Breakfast Series – Commercializing Content Rights for Mobile

On March 26, 2013, The Digital Dialogue Breakfast Series continued with the third session in the the series focusing on the topic of: Commercializing Content Rights for Mobile.

photo by Arthur Mola
(L to R): PwC's Lisa Coulman moderated the panel of industry leaders including: Mike
Wagman, MavenSay, Yoav Schwartz, Uberflip and Lisa Lyons, Corus Entertainment – Kids Can Press.

Commercializing Content Rights for Mobile stimulated discussion about the potentially explosive growth in Smartphones and tablets. The use of mobile devices is expected to grow explosively over the next several years, with mobile internet penetration expected to grow from 35% to 65% in just five years and with over 90% of people using a mobile device while multitasking. The panel investigated how companies have creatively multiplied avenues for commercializing their content rights. Watch this Panel on OMDC's YouTube Channel. Go to OMDC's Digital Dialogue Breakfast Series – Session #3 Facebook Gallery for photos from this event.

 
Lisa Coulman, Pwc and Raina Wells, OMDC   Q & A -Peter Miller, Chair, Interactive Ontario (IO)

 

Thanks to PwC for their continued sponsorship of the Digital Dialogue Breakfast Series, a forum for ongoing conversation among decision-makers in Ontario's cultural media industries.


OMDC Welcomes New Board Member

Sharifa Khan, President & CEO, Balmoral Marketing Inc.

Sharifa Khan has more than 28 years of experience in marketing and public relations. She specializes in multicultural marketing communications, which includes advertising, public and media relations,digital marketing, community outreach, government relations as well as event management.

As President and CEO of Balmoral Marketing, which is celebrating its 24th anniversary in 2013, Sharifa is considered a pioneer in multicultural marketing in Canada, where she leads a team of seasoned ethnic marketing professionals to service corporate, government and non‐profit organizations – guiding them to outreach and expand market share from Canada's diverse ethnic communities.

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