OMDC SUCCESS STORY: DHX MEDIA
Now the largest independent children's and family entertainment company in the world—and boasting the most extensive independent library of globally-recognized children's programming available anywhere—DHX Media is a true Ontario success story.
DHX Media was created in 2006 with the merger of Halifax Film Company, a producer of television series such as This Hour has 22 Minutes and POKO, and Decode Entertainment, an international distributor and producer of children’s television. With offices in Toronto, Los Angeles, Vancouver, Halifax, London, Paris, Barcelona, Milan, Munich, and Amsterdam, DHX Media has a truly international presence while maintaining strong ties to Canada and Ontario.
DHX Media has found success by offering fully-integrated services in the television, film, and interactive markets. Along the way, it has expanded its library and production capacity through strategic acquisitions in Canada and abroad. Today, DHX Media owns, markets, and distributes 9,500 half-hours of children's entertainment content, including well-known brands Yo Gabba Gabba!, Caillou, Teletubbies, In the Night Garden, and Inspector Gadget.
While children’s tastes are remarkably similar around the world, family entertainment is a highly competitive industry. That’s why DHX is always looking for new opportunities. The company began working in interactive media early on, experimenting with new content delivery and subscription models. Today, digital media is the fastest-growing division, with three paid YouTube channels launched in 2013.
DHX Media credits its success in part to the talent pool and infrastructure available in Ontario. The company’s only interactive studio is located in the province. It also takes advantage of OMDC’s extensive industry networks and on-the-ground expertise to connect with talented workers in the music, television, and other creative sectors to support its projects. In a competitive business like entertainment, finding the right person to do the job can mean the difference between success and failure.
Even with all these challenges and changes, DHX Media continues to stick to its roots—creating quality entertainment content for kids and families everywhere. It’s a model that works and, so far, the kids can’t get enough.
“We don't want to lose sight of what made us great at the very beginning. Today we're the world's largest children's entertainment company. But the industry is full of artists, and we still want to be the place where these creators know that we care and we will take care of their projects. That's what we do.”
Anne Loi, Senior Vice-President (Finance and Operations), DHX Media
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